The XX Annual Advertising Festival awards, an important national event in the field of Social Communication, organized by the Creative Club o Portugal announced last week the communication awards.
The awards received by the App Recycle BinGo highlighted the EGF Group, which was developed by the companies Amarsul, Valorsul and Valorlis.
The application received the silver award in two categories - Mobile APPs and Mobile Games - and a bronze prize in User Design Experience (UX).
About the APP Recycle BinGo
The main mission of the game is to make visits to our usual container for selective collection “Ecoponto”. Through geolocation in our Smartphone, the App knows that we are close to it.
When we check in, we unlock a set of friendly animals, the EcoGifts, with which we fill our BinGo cards. Each time we complete a card, we earn EcoMoedas - which we can exchange for great prizes, such as movie tickets, discount vouchers, and more. In addition to this main mission, the application is launching special surprise missions with the aim of improving Portuguese knowledge about recycling, maintaining involvement with Recycle BinGo and of course rewarding the most friends on the planet.
About the Creative Club
The Creative Club of Portugal is a non-profit organization founded in 1997 and holds the most prestigious Creativity Festival in Portugal, traditionally held at the end of May, since 1997.
It was born with the objective of rewarding the best that is done in commercial creativity in Portugal: advertising, design, events, digital, relational marketing, activation of brands public relations and media.
Its mission is to promote creativity in commercial communication; represent establishing quality standards in industry; stimulate, support and help train the next generations of creatives; demonstrate the importance and need for good creativity; facilitate the exchange of experiences among professionals in the field.