EGF and the 11 concessionaires win 4 bronze awards, delivered in an online ceremony organized by the newspaper Meio & Publicidade, in the Environment and Energy categories; Integrated multimedia; Public relations; and Sustainability and Social Responsibility, with the campaign “The future of the planet is not recyclable”.
In this VII Edition of the Marketing awards, 139 cases were registered and 69 campaigns were included in the pre-selection list.
The campaign, launched in October 2020 and co-financed by POSEUR, sensitized the population to the prevention, reuse and recycling of urban waste, with messages, videos, visuals and participation in the media.
This was a real teamwork, with the participation of EGF workers, POSEUR, Tux & Gill, Tempo Media and M Public Relations.
Get to know the campaign at: https://www.egf.pt/o-futuro-do-planeta-nao-e-reciclavel/ or on all EGF social networks looking for the hashtag #ofuturodoplanetanaoereciclavel.